Dear Investors and Members
The cannabis sector has seen a lot of shake-ups in the last quarter and that in and of itself is an understatement.
The sector seems to swing back and forth, week to week, even day to day. Sometimes based on big news, but sometimes not. Sometimes the news is on a single company. In the last weeks we have seen Canopy bid farewell to its Founder, Aphria saw its two co-founders and former chief executive exit stage left and CannTrust’s former co-founder and CEO step down, but let’s not get lost in the weeds
Why all this change – this shuffle? Greg Taylor, chief investment officer of Purpose Investments, which runs the Purpose Marijuana Opportunities Fund said this “Look, the industry needs to mature. These people founded companies on the concept of cannabis legalization, and now it has happened, so there needs to be a focus on operations. Your products have to be up and running and good,”
“All these companies are now going to have to look at their management and see if they are actually up for this task of delivering the goods.”
Over the past 7 to 10 days I have spoken to a plethora of Experion shareholders and investors looking at Experion who have asked about Experion and specifically wanting to know more about Jay Garnett our CEO. One of those conversations really resonated with me and frankly I thought ‘’Eureka’’ – THIS is it!!! Let me share it with you ‘’Hey Judy-Ann what’s the one business acumen that stands out most when it comes to Jay Garnett, from what I can gather thus far, he is a master of splitting a dollar into four and keeping burn rates down….”
Bigger does not translate into better… Jay Garnett stepped into the CEO of Experion (formerly Viridium Pacific) in October 2018 with a mandate to steer the company through its next phase of growth. A huge task but one Garnett is more than capable of doing. His Curriculum Vitae boasts a long history of ‘’building companies’’, ‘’re-building companies’’ and he knows how to build a Team.
“Throughout my entrepreneurial career, I have focused on being ahead of consumer trends, behavioral shifts and finding ways to bridge product offerings with consumer desires. Now at Experion I have a unique opportunity to define and educate the market through one of the largest shifts in consumer goods in history” Jay Garnett – October 15, 2018
“We’re in the cannabis space, and I think for a lot of people that that’s very confusing. I think there are so many licenses out there and people don’t really understand how the Health Canada’s licensing system works so, if I was going to break it down, I would say that we are a licensed cultivator and seller of cannabis within the industry, and our goal is to ensure that our quality cannabis is vertically integrated from there into our own products, primarily focused in the medical space.” Jay Garnett
Not overly complicated. Grow it well, then put it out through a series of pipelines to whomever wants to buy it for a premium. That doesn’t require tens of millions of dollars raised every few months for ongoing hype sales letters on Instagram. Just do the work. Right? Jay Garnett – June 3, 2019 Equity Guru interview with Chris Parry
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